Iran, a promising future for the cosmetics market

July 25, 2014 • Business

With 2 billion dollars worth of cosmetics bought every year, Iran is the second most influential player of the cosmetics market in the Middle-East and the seventh worldwide. Accordingly, large brands are increasingly present in the country to reap the benefits.   Iran, an expanding market for cosmetics Whilst the 1979 Iranian law forbid the [&hellip...

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The Hesselblad Lunar, an exceptional camera

July 25, 2014 • Business

The iconic brand of camera’s Hasselblad launched an exceptional model, the Hasselblad Lunar, whose aesthetics has been as thought through as its various functions.   The Hasselblad Lunar, a sought after object Hasselblad, famous Swedish camera...

Targeting younger consumers, Lancôme’s new objective

July 25, 2014 • Business

Lancôme, renowned cosmetics brand, wishes to rejuvenate its customer base. To achieve this objective, the French brand will rely on its reputation whilst developing a range of products for young people.   Lancôme, increasingly successful Highly...

Chopard acquires the Hotel de Vendome

July 25, 2014 • Business

The group Chopard recently made the acquisition of the UHP company, proprietor of the Hotel de Vendome, one of the many renowned addresses in the French capital. This transaction illustrates the new strategy developed by the luxury group. Hotel de Vendome...

Luxury, a growth in decline

July 25, 2014 • Business

According to a recent study published by Bain & Co, the luxury market should stagnate in the course of the year 2014. This sector has begun to mature which has limited its progress, but that will also help it conquer future obstacles.   The luxury...