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Zegna and Maserati’s world tour

September 9, 2014 • Automobiles & Engines

The fashion designer Zegna and the car manufacturer Maserati partnered up for a short while. The two brands is currently visiting the most influential cities on the planet to promote their Maserati Quattroporte Ermenegildo Zegna.


A car imagined by Zegna and Maserati

In 2013, Maserati had announced its new collaboration with the ready-to-wear brand for men, Zegna. The two brands’ aim was to revisit the famous Maserati Quattroporte with a more stylish approach.

The result of this partnership, the Maserati Quattroporte Ermenegildo Zegna, is now the object of a world tour. The car will be introduced in Shanghai, Milan, New York and Dubai. At each location, a unique event will be organised, inviting VIP during a party.

Photographer Farbizo Ferri will be in charge of immortalising each occasion within 25 pictures. Together, the different series will compose book of one hundred pictures. This volume will have for mission to illustrate the events and this exceptional collaboration, whilst underlining the exclusivity of this event.


Maserati zegna


The Maserati Quttroporte Ermenegildo Zegna, a high-fashion vehicle

The elegant automobile imagined by Maserati and Zegna will be presented during each event. On the exterior, the car features a special effect paint, exclusively created for this model, the Platinum Silk exclusive. The fashion brand Zegna explained that this colour was developed to underline the fluidity and purity of the metal.

The car’s interior, on the other, distinguishes itself by its refinement. The cabin is adorned by precious materials, such as leather and silk, subtle reflection of Zegna’s latest collections. Walnut woodwork covers the car’s dashboard and the central console. Warm colours such as beige and moka liven up the interior.

To celebrate the collaboration of the two Italian brands, two aluminium plaques will be engraved with the inscription Ermenegildo Zegna Limited Edition, one on the inside and one on the outside of the car.





The Maserati Quattroporte Ermenegildo Zegna will be equipped with a ultra-powerful engine, a 3.8 bi-turbo V8 engine of 530 of horsepower.


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